Manchester United in sponsorship bet9ja's welcome offer with Bwin

16 August 2012

Manchester United has signed a three-year sponsorship bet9ja's welcome offer with sports betting company Bwin for a concealed quantity, making it the club's "main online video gaming and wagering partner".

Bwin is the t-shirt sponsor of Real Madrid and a partner to Bayern Munich.

Last week, United floated its shares on the US stock exchange, raising $233m (₤ 150m), less than initially hoped.

The flotation values the club at more than $2.3 bn, making it one of the biggest sports clubs worldwide.

Last month, the club signed a shirt sponsorship handle US automobile brand Chevrolet which will start in the 2014-15 season.

Manchester United now has 28 different sponsors, external, with Aon the club's main shirt sponsor.

'Great opportunity'

"As Europe's leading online sports betting operator, football is basic to our long-lasting success, making up roughly half of our overall sports wagering income of 261m euros ($320m; ₤ 204m) in 2011," stated Norbert Teufelberger, co-chief executive of Bwin's moms and dad business, Bwin.party.

"Man Utd has 569 million followers beyond Europe, supplying us with a fantastic chance to provide jointly created and innovative items in countries that do not yet allow real money online sports betting," he stated.

Manchester United has been managed given that 2005 by the Glazer family, the billionaire US sports financiers who likewise own the Tampa Bay Buccaneers Football franchise.

About half of the $233m that the club raised from its flotation will go to settling the club's financial obligations, with the rest going to the yohaig code Glazers.

Shares in the club closed down at $13.77 in New york city, closing below their flotation price of $14 for the first time.

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